The Farmer's Dog

Motion Identity

The Roles

– Motion Director
– 2D Animator

The Task

Establish a motion identity for their videos across every platform and create a motion library for future usage.

The Results

A collection of dynamic animations for social and redesigned wordmark/logomark reveals. All organized inside a folder hierarchy to streamline motion workflows. AE toolkits with dropdown menus for instant variations.

– 71 deliverables
– 16 toolkits
– Walkthrough tutorials of my dumb voice providing instructions

STAMP_LOGO
TFD_Stamplogo_TRANS_16x9_01
BRANDPAD_IO_PREP_03
TFD_2x-1
TFD_Social_PERCENT_1x1_01
TFD_Social_SFF_1x1_01
TFD_Social_Testimonial_Illus_LRG_1x1_01
TFD_Social_PHOTO_1x1_01
231212_TFD_WORDMARK_HDR_16x9_01
TFD_FOOD_FALL_TRANS_2
TFD_PROJECT_NAME_LiveType_LLD_16x9

Client

Diana Peraita - Design Director
Koki Kobori - Staff Animator
Christie O'Loughlin - Designer
Sophie Forman - Director of Brand Design

Diana Peraita - Design Director
Koki Kobori - Staff Animator
Christie O'Loughlin - Designer
Sophie Forman - Director of Brand Design

Let's Work Together.

© MEESTA LLC, 2024
Motion Director & Designer